Liverpool ONE beats national visitor levels

Leisure, dining and retail destination Liverpool ONE is outperforming national visitor levels post-lockdown, with its latest figures showing footfall at 86% of the volumes experienced this time last year, and sales at 88%, with both figures exceeding UK averages by 7% and 10% respectively.

Similarly, Liverpool ONE’s restaurant operators are thriving since re-opening, with sales surpassing the same period in 2019.

The government’s Eat Out to Help Out scheme has helped to drive sales 35% higher than 2019 from Monday to Wednesday, as well as positively impacting turnover for the rest of the week, which sits at an average of 9% higher than last year.

Dining performance has also benefitted from Liverpool ONE’s involvement in the city’s £450,000 ‘Without Walls’ initiative, which has provided additional external alfresco covers for visitors.

Following its success, a number of operators are planning to offer independent incentive schemes from September-onward.

“Liverpool ONE’s combination of detailed planning, wide streets and open-air layout has certainly been a great advantage for us to be able to welcome visitors back within a safe yet atmospheric environment,” comments Alison Clegg, director, asset management at Grosvenor Europe.

“With 98% of retailers re-opened and trading, effective dining initiatives in place, and summer enlivenment programs on offer, these figures accurately reflect the steady increase in activity and demand which we’ve seen over the last few weeks, and expect to see continue in the coming months.”